Startup coaching for founders
What makes
startup success
Learn the 4 questions every founder must answer to raise funds and make money.
- Only 10 seats a month
- 12 practical steps
- 19,999 per startup
You are the luckiest generation
Money is available. The question is who gets it.
A job meets needs. It does not fund dreams.
Housing, food and bills get paid. The own house, the car, the children's education and real wealth stay unfinished unless you take steps for your dreams.
Two types of people
1. Those who make money.
2. Those who make money for others.
Investors back the second kind. Your ultimate objective is to make money for others.
Who is funding startups today
- Venture funds
- Angel funds
- HNI investors
- Government grants
- Company programmes
- University and college grants
- Industry associations
Over ₹1 lakh crore of funding is available in India today.
The shocking discovery
To raise funds you do not need an MVP, a product, a PPT, a website, an app or a team.
You need to be clear on these 4 questions.
- 1
How much
How much to ask, and why.
- 2
Identify
How to identify the right investor.
- 3
Approach
How to approach the right investor.
- 4
Deal
How to make a 'Godfather' offer.
What an investor calls a startup
A search for a business model that is
A taste of Question 1: how much to ask
Can you run a ₹30 lakh business with ₹7,000?
The vegetable seller's math
- Buys
- ₹7,000 per day
- Sells
- ₹8,000 per day
- Runs
- 365 days a year
From Reliance to the vegetable seller, every business survives only if it understands its money cycle.
How the money cycle decides turnover
On a base of just ₹1 lakh.
| Money cycle | Times in 1 year | Turnover |
|---|---|---|
| 1 day | 365 | ₹3.65 crore |
| 1 week (7 days) | 52 | ₹52 lakh |
| 1 month (30 days) | 12 | ₹12 lakh |
The shorter the cycle, the more business from the same money. ₹2.5 lakh on a 1-week cycle reaches about the revenue ₹10 lakh reaches on a monthly one.
The program
12 practical steps to raise funds and make money
How much
- Your ₹1 cycle
- Investment requirement
- How much to ask
- ...and why?
- Do I need an MVP or app to show?
Identify
- Right type of investors for your startup
- Profile your right investor
- Identify your right investor
Approach
- Approach your right investor
- First 2 minutes with the right investor
- First meeting with the right investor
Deal
- Make the 'Godfather' offer and close the deal
Learn to catch the fish and you fill your stomach. Learn to raise funds and you will make money.
About your coach
Rajat Agarwal
In 2017, in Bangalore, Rajat met hundreds of startups while working with OLA as Business Head.
What he saw changed how he thinks about fundraising: founders who knew the 4 questions made money for others, and investors followed. That is what he teaches, step by step.
Rajat also runs IT Services by Rajat Agarwal, a software and IT services business. Payments for this program are made to it through Razorpay.
Book your seat
₹19,999 per startup. Only 10 seats a month.
₹19,999
per startup, GST not charged
- 12 practical steps, from your money cycle to closing the deal
- Guidance for your own business, because every startup is different
- Small batches: only 10 seats a month
- Payment confirmation by e-mail, then Rajat contacts you with batch details
Pay securely by UPI, card or net banking through Razorpay. Your payment is made to IT Services by Rajat Agarwal.
Payment received. Your seat is booked.
We have e-mailed your confirmation. Rajat Agarwal will contact you with your batch details.
Questions
Before you book
Do I need an MVP, an app or a team first?
No. To raise funds you do not need an MVP, a working product, a PPT, an Excel sheet, a website, an app, a team or even money. You need to be clear on the 4 questions.
How is payment made?
By UPI, card or net banking, through Razorpay. The payment is made to IT Services by Rajat Agarwal. No GST is charged. You get a confirmation e-mail straight away, and Razorpay also sends its own receipt.
What if money was taken but I got no confirmation?
Write to rajatsiroffice@gmail.com with your payment ID, or call (+91) 96503 97480. A wrong or double charge is always put right.
How many startups can join?
Only 10 seats are available each month, so batches stay small. You can book up to 5 seats for your startups in one payment.